Eric Magnuson

My unique intersection of cooperation, sustainable business and local living economies.

Until I re-prioritize blog publishing, all my contributions to the noise can be found on Twitter.

Monday, July 03, 2006

small small small local local local

Although I missed the session, a friend of mine was at the Think Small session (video, PDF)by Tara Hunt and Chris Messina at Gnomedex and he made sure I knew about it. Their message of smaller, faster, cheaper innovation online was well received by the gathered geeks who are getting whipped into a lather over the explosion of small and cheap applications showing up on the web. They are also beginning to understand these apps achieve their full potential value when they interoperate with other small apps. In other words, the value is in the relationship. 30 Boxes was given as an example.

These web wizards aren't the only ones finding value in relationships and rapid innovation. In my other life with BALLE, the goal is to support the locally owned small business. One of the central tenants for supporting locally owned small businesses is that local owners are more likely to act in the best interest of their community. Again, the relationship between the business owner and the community has tremendous value.

I feel there are many more parallels between the explosion of Web2.0 small apps and the local living economies movement. Stay tuned for more thoughts, or leave your own here.



  • At 4:08 PM, Anonymous Brandon Watts said…

    The amount of influential companies that have been built on $500 and a few cases of Dr. Pepper never ceases to amaze me.


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